DISNEY VILLAINOUS

It’s Good to be Bad — Disney Villainous is an award-winning board game that allows players to step into the roles of infamous Disney Villains and compete to achieve their own unique objectives. Each Villain has their own unique play style, creating an immersive and engaging experience for players.

ROLE

SCOPE

Logo Design
Art Direction
Art Coordination
Graphic Design

Art Director
Graphic Designer

Logo Development

I created a black-letter typeface for the Disney Villainous logo, inspired by classic Disney movies and park branding. The hand-lettered logotype features sharp serifs, unique flourishes, and a gold slip shadow that perfectly capture the villainous spirit of the game.

Packaging

Our goal was to make the packaging feel like it was plucked from a storybook, with an added touch of evil charm. To achieve this, we designed the box to resemble a weathered, stained artifact that might be discovered in the depths of a sinister castle. Using gold spot foil and spot gloss, to add a touch of luxury resulted in a visually stunning box that feels both magical and malevolent and, stands out on the shelf.

Villain Movers

The movers in Disney Villainous are an essential part of the game, used by players to move their characters around their Realm to achieve their objectives. Each villain has their own unique mover, featuring a thematic design and detailed sculpt that embodies the essence of their character.

Card Design

Each Villain's unique card design in Disney Villainous was a crucial aspect of the game's overall aesthetic. Drawing inspiration from the esoteric and occult illustrations, each card features iconic elements from the villain's story. The intricate design of each card was carefully considered to ensure that it perfectly captures the essence of the villain it represents.

I have designed many supporting assets including the official Villainous Style Guide, Digital and Print Ads, Event and In-store signage, as well as merchandise.

Additional Collateral

Disney Villainous has sold over 3 million copies and now has six expansions with 22 playable Villains.

RESULTS

Press/
Awards:

Game of the Year 2019 — ToyAssociation.org
Best Board Game for 2-Players — GamesRadar.com

Credits/
Collaborations:

I have worked in varying capacities across the Villainous franchise. Beginning as a contract Graphic Designer at Forrest-Pruzan Creative and currently as Art Director at Ravensburger.