MARVEL Villainous
I am… inevitable — Marvel Villainous brings your favorite asymmetric gameplay to the comic universe. With a combined Fate deck, Event Cards, and Specialty cards, there is plenty for players to sink their teeth into.
ROLE
SCOPE
Art Direction
Art Coordination
Graphic Design
Art Director
Graphic Designer
INTO THE MULTIVERSE
There were a number of challenges when adapting the original Disney Villainous for the Marvel Universe. Thematic differences in gameplay, additional components, and a shared fate deck all make for a more interactive and head-to-head experience.
Packaging
With a new roster of Villains, we had the opportunity to evolve the packaging with the added challenge of staying true to Villainous as a brand. Within the Marvel Universe, powerful items are almost equally as important as the Villain who wields them. We highlighted these iconic objects using a UV Spot Gloss treatment.
Villain Movers
For Marvel, we had to revisit our formula for developing movers. Instead of relying on the characters silhouette, we now had an arsenal of unique costume elements and accessories to use giving this set its own unique flavor.
Card Design
While we wanted to stick to the familiar format of Disney Villainous, we had additional card types and a combined Fate deck which presented a new challenge: How do we encompass all the current and potential heroes?
I have designed many supporting assets including the official Villainous Style Guide, Digital and Print Ads, Event and In-store signage, as well as merchandise.
Additional Collateral
Marvel Villainous has four expansions with 11 playable Villains.
RESULTS
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©MARVEL
©Ravensburger